HDTV Almanac - Time Warner Scales Down

[alfredpoor]

This is big news, folks. Time Warner has announced a new subscription option. For $30 to $40 a month, the cable service will offer a stripped down “basic” plan named “TV Essentials” as a response to subscribers who complain that the monthly fees are just too high. The service will include local channels and 12 [...]

[url=http://www.hdtvmagazine.com/columns/2010/11/hdtv-almanac-time-warner-scales-down.php]Read Column[/url]

[BobDiaz]

Correct me if I'm wrong, but didn't the cable companies see a noticeable drop in the number of subscribers? If so, then their actions are an attempt to woo back those who left.


Bob Diaz

[alfredpoor]

Bob, that's part of what I wrote in the column; for the past quarter, cable companies lostmore than 600,000 net subscribers, and TW's share of that was about 155,000. But I think that cable's problems are more systemic than just losing some subscribers. The earth is moving under their feet.

Alfred