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The NPD Group: U.S. Consumers Anticipate Spending Less on Entertainment This Year

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The NPD Group: U.S. Consumers Anticipate Spending Less on Entertainment This Year

Shane Tue Apr 22, 2008 7:03 am

According to The NPD Group, a leading market research company, keeping consumers excited about devices and hardware may be the secret to industry success in the current challenging economic environment. Results from NPD's upcoming "Entertainment Trends In America" report showed that 37 percent of Americans believe they will spend less on entertainment products and devices in 2008 versus 2007, compared to just 18 percent who anticipate spending more.

Just under half of respondents to NPD's survey (46 percent) thought they would...

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Shane
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