THX Demonstrates First Metadata-Based System for Optimizing the Cable Viewing Experience

[Shane]

The Cable Show 2010 -- At The Cable Show, THX Ltd. and its partners will demonstrate THX Media Director(TM), a new technology that simplifies the cable viewing experience by optimizing the subscriber's playback settings for a wide range of cable programming, including 3D Video-on-Demand (VOD). The technology is designed to integrate with existing cable infrastructure, including the installed base of set-top boxes (STB) via firmware update. The THX Media Director demo will take place in the CableNET Pavilion.

THX will show how THX Media Director metadata is delivered over a cable network to a high definition set-top-box to enable the subscriber's TV and home audio system to automatically select appropriate...

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