Brace yourself. According to a new report by Accenture, the number of consumers watching broadcast or cable TV in 2011 in an average week was just 48%. That number is down from 71% just two years earlier in 2009. (The survey includes an international sample, drawing data from the United States, France, Japan, China, and [...]
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HDTV Almanac - The World Watches Less TV
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alfredpoor
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- Joined: Wed May 13, 2009 9:27 am
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eliwhitney
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- Location: Oklahoma
Re: HDTV Almanac - The World Watches Less TV
Good morning, alfredpoor ...
Another very intriguing "POST" ..... just "perhaps" ... this very tiring ~ ~ since ~ ~ 2007 or thereabouts Global Recession / Financial Disaster is also revealing yet another side ???
E.G. - when it come down to "Paying Our ~ $125 / monthly Cable Convenience Billing verses Others .... guess Which One will loose, of necessity and Common Sense!!
..And yet, MY COX Service continues to "Climb & Climb" relentlessly!! ... just as "IF" we were at the very start of that old, "Internet" Boom of some two decades or so ago!
eli
Another very intriguing "POST" ..... just "perhaps" ... this very tiring ~ ~ since ~ ~ 2007 or thereabouts Global Recession / Financial Disaster is also revealing yet another side ???
E.G. - when it come down to "Paying Our ~ $125 / monthly Cable Convenience Billing verses Others .... guess Which One will loose, of necessity and Common Sense!!
..And yet, MY COX Service continues to "Climb & Climb" relentlessly!! ... just as "IF" we were at the very start of that old, "Internet" Boom of some two decades or so ago!
eli
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alfredpoor
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- Joined: Wed May 13, 2009 9:27 am
Re: HDTV Almanac - The World Watches Less TV
Thanks for the kind words, Eli, and I feel your pain about cable bills.
The subscription television services are caught between a rock and a hard place. If they continue to charge by the bundle, then they risk losing subscribers (which is already happening by the carload). If they go to a la carte pricing for each individual channel, nobody will pay for the junk channels and the service revenues will collapse. This will make it difficult for them to maintain their infrastructure -- let alone expand it -- and there will be less money for many of the content producers, so the amount of programming available will decline.
The wild card here is over-the-top streaming over the Internet. Already, Hulu and Netflix have made a huge difference in the way that a significant number of American households watch television. Other similar changes are on the way. And this streaming is generating a lot of revenue, so the content producers can't just ignore them and hope that they will go away; as the cable/satellite services shed subscribers, the online streaming will become an essential revenue source for the producers.
Online can't replace the subscription services yet, but I expect that you'll be paying a lot less for your video entertainment in the next two years or so.
Alfred
The subscription television services are caught between a rock and a hard place. If they continue to charge by the bundle, then they risk losing subscribers (which is already happening by the carload). If they go to a la carte pricing for each individual channel, nobody will pay for the junk channels and the service revenues will collapse. This will make it difficult for them to maintain their infrastructure -- let alone expand it -- and there will be less money for many of the content producers, so the amount of programming available will decline.
The wild card here is over-the-top streaming over the Internet. Already, Hulu and Netflix have made a huge difference in the way that a significant number of American households watch television. Other similar changes are on the way. And this streaming is generating a lot of revenue, so the content producers can't just ignore them and hope that they will go away; as the cable/satellite services shed subscribers, the online streaming will become an essential revenue source for the producers.
Online can't replace the subscription services yet, but I expect that you'll be paying a lot less for your video entertainment in the next two years or so.
Alfred